How automated is your business?

That may sound like a very broad question, but the answer to it can define how your customers perceive your business, and whether or not they’re happy with the interactions they have.

Your audience cares about 2 things:

1) How quickly they can communicate with your business (anything from purchasing to asking a question).

2) Having genuine interactions with your company that make them feel that their business is valuable

The two sound counterintuitive, as quick responses are usually harder to achieve using humans.

In this podcast with Matt Edmundson! I discuss how to add the human touch to your automation, so that your customers feel valued, while still having a sales automation that runs on autopilot.

Listen here: https://fb.me/e/CxOeOET6